CosmeticsDesign spoke with Quintis Cheif Advertising and marketing Officer Vanessa Ligovich in regards to the introduction of their ingredient to the private care market, how sandalwood might be used exterior of perfume and what’s subsequent for the corporate.
Inform me a little bit bit about how issues have been going with getting your sandalwood into the market.
It is going rather well. We have launched two research within the final six months across the antioxidant results of sandalwood. Since then we have had a variety of curiosity within the oil. The extra we begin to speak about it, the extra curiosity we’re really getting.
We’re beginning to work with some good manufacturers throughout the business. As we begin to see extra of these manufacturers releasing merchandise with sandalwood as an energetic, not a perfume, its recognition will simply develop throughout the business.
There’s nonetheless extra work to be completed as a result of consciousness must be constructed, nevertheless it’s definitely rising, and it is rising shortly.
What do you assume the worth of getting these extra sustainable sources for sandalwood in Australia has in attending to discover it as an energetic botanical?
There’s large potential. Largely, that is pushed by the patron want for that extra pure, sustainable, ethically sourced substances. While you have a look at our sandalwood, it matches the entire parameters for what customers need.
Manufacturers can select it simply and formulate with it simply figuring out that it is satisfying what the patron needs. We have got traceability throughout it, we will present the info that reveals the place it was grown. It is the way forward for private care with out query.
Are you able to broaden a little bit extra on form of that traceability concept?
We’re vertically built-in. As a result of we plant after which course of it, we will observe it from the very starting of its life. There is a quantity that will get assigned when it is planted, that primarily follows the tree by means of harvesting, processing, distillation, transport, or regardless of the case could also be out to the shopper.
If a buyer does wish to perceive the place it got here from, we will hint it again to the plantation and present them photos and all types of nice issues.
What does it imply for Quintus that you simply’re in a position to edge into different elements of the private care market exterior of perfume?
It is actually essential primarily as a result of the ingredient is a good energetic, it is therapeutic for this pores and skin. We will educate formulators in private care, past perfume, that now you have received an ingredient that smells nice, but in addition it is good for the pores and skin. You may take sandalwood and exchange three substances with this one single, pure ingredient.
What do you assume different elements of the business or different botanicals which have a hard provide chain can be taught from what you are doing at Quintis?
The truth that we’re vertically built-in helps with the provision chain as a result of we management the entire provide chain of sandalwood. Our focus for the subsequent 10 years is completely on the sustainable provision of this ingredient.
Guaranteeing the reliability of provide, as a formulator, is essential. You do not wish to reformulate constantly, you need to have the ability to belief the supply. The truth that we have got 5 and a half million bushes means you’ll be able to belief the supply. These couple of things, reliability and sustainability are actually essential in formulating.
What is the subsequent step?
We’re all the time innovating, all the time rising. We will definitely proceed to pursue and educate about sandalwood as an energetic ingredient. There’s nonetheless a lot extra to be completed and so many different codecs.
We’re exploring powder as a beauty ingredient for the time being. That opens up a complete new market and a complete new vary of potentialities. So persevering with with new product growth, persevering with to show our sustainability, being energetic in adhering to our technique and attaining our targets and ensuring that folks perceive that that is sustainable and dependable.